Graphic designing is a field that continuously evolves, influenced by advancements and upgradation in technology and changing customer preferences. Let’s not forget the explosion of new trends and AI-driven designs in 2024. Remember how the colour pink took over the internet due to Barbie?
In graphic design trends 2025 we can expect even greater advancements in AI-driven designs, as well as a continued rise in retro aesthetics while still being minimal and promoting sustainability. As brands wants to stay relevant and stand out, understanding the graphic design trends 2025 will be essential. And if you’re looking to make your social media graphics stand out, here’s a blog that will make your design process a breeze.
Table of Contents
Key graphic design trends 2025
AI-driven designs
As AI technology continues to grow, so does AI-driven designs. AI tools like Adobe Sensei and Daz 3D already helps designers in tasks such as colour matching, font selection, and even content creation. These tools uses algorithm to understand design patterns, making it easier for designers. Best thing about AI-driven designs is customization. It personalises designs according to the brand using data driven insights and algorithms. Another example is Canva. It plays a significant role in AI-driven designs offering tools like Magic resize, Background remover, AI writing assistant and magic media. The image below was generated using Canva’s Magic Media by typing ‘dog as professor’.
Beginners who look forward to incorporate AI-driven designs can use Canva as it is a great platform for both beginners and pros. Looking for the best design tools to elevate your work in 2025? Check out this blog for a curated list of the top graphic design tools that will help you stay ahead in the game.
Immersive 3D elements
With the advancement of technology, 3D graphics and design elements are increasingly being used across all platforms be it websites, social media or branding. 3D graphics gives a feel of reality to the viewers, hence different brands use 3D graphics in different way. Like product websites use 3D visuals to display products from all angles, providing a 360-degree view that helps customers understand the product better and buy it with confidence.
Designers can use 3d graphics like icons, 3d illustrations and 3d bold typography. Brands can use it in their packaging like Lenskart does. They use 3D images of eyewear to provide a better view of their collection.
Retro aesthetics
One of the best way to evoke emotions is through nostalgia. Parle-G for Genius… 90’s kids remember? The iconic biscuit brand with its nostalgic logo and the cheerful “Parle-G girl,” is not just a product but a symbol of an entire era. The Parle-g girl has become a design element in itself, evoking emotions. In graphic design trends 2025, expect retro aesthetic design trends from 80s or 90s with a twist of modern minimalism. Bold, patterns and neon colours is most likely to be in trend. The fusion of retro aesthetics and modern minimalism will create designs that feel modern while still capturing the emotions of a wide audience. This wave will play a huge role in graphic design trends 2025.
Digital sustainability
People nowadays have become more environmentally conscious, seeking out sustainable products and making efforts to reduce plastic waste in their daily lives. In 2025, sustainability will grow more and more, becoming a central focus in graphic design trends 2025 Recyclable, biodegradable or compostable options for packaging and prints will be prioritized. For example, thank you cards or tags are designed with embedded seeds, allowing them to be planted after use, transforming into flowers or herbs rather than contributing to waste.
As graphic design trends 2025 evolves designers will also create more clean and minimal designs and focus on ‘Less is more’. Graphic design will play a crucial role in promoting sustainability through visual campaigns and branding, helping to raise awareness about environmental issues and encouraging consumers to make eco-friendly choices.
Impact on branding
Staying ahead and relevant is crucial for brands looking to stand out and connect with their audience. AI driven designs will allow brands to personalise their visuals whereas 3d elements will help them provide more immersive experience that keeps the customers engaged.
Take AajTak for example, have you seen how they use 3D animations in their So Sorry videos, featuring political leaders. This technique makes political content more engaging and provides all the details of current situations while keeping the audience captivated. In addition, retro elements when used thoughtfully, evokes a sense of comfort and connection.
However while staying in trend is essential, brands must also focus on consistency. Brands must maintain a balance between innovation and consistency to stay relevant while still being authentic. For example, if a company’s brand identity is built on minimalism concept, they may not want to fully embrace the funky trend. However they can still add modern funky elements like bold typography or subtle graphic patterns allowing them to stay relevant without compromising the simplicity that defines their brand. Which brings us to our next topic…
Practical application
Minimalist designs and bold typography
Minimalistic designs would never be out of trend. Moving to the year 2025, Minimalism will still dominate graphic design trends 2025, especially when paired with bold typography. As clean and simple design with a lot of white space allows the message to stand out and when done using bold fonts will make the message even more impactful. Example of this is website of Glossier and MUJI.
3D graphics in User Experience (UX)
3D graphics in user interfaces is huge emerging trend in 2025. Whether through 3d product display where customers can see the whole product in 360 degree view or through interactive elements these features creates more engagement and thus improving User Experience (UX). Brands like Ikea have incorporated 3D models into their apps, allowing users to virtually place furniture in their homes to see how it fits. This not only improves the UX but also increases customer confidence.
Sustainable branding
Sustainability will also become a core element of brand identity, with many companies adopting green branding strategies. This might include the use of earthy and green colour palettes, organic textures, and nature-related symbols like leaves or recycling to communicate a commitment to environmental responsibility. In terms of packaging, brands can look for alternatives to plastic, opting for reusable or sustainable packaging materials and designing with fewer layers.
Conclusion
Graphic design trends 2025 is set to be bold and immersive through interactive 3d elements, immersive AI driven designs and nostalgic retro aesthetics. For brands staying relevant to these creative trends is crucial, to maintain the connection with new as well as old customers. Minimalist design, bold typography and 3D graphics are something worth incorporating in your designs to stand out. Keeping an eye on design ideas and how they evolve will ensure your designs remain fresh, relevant, and connected to the ever-changing digital world in 2025.